Privacy Policy

1. Who we are

SaharaVia (“we,” “us,” or “our”) is a tour operator based in Errachidia, Morocco, offering desert and mountain tours across Morocco. This Privacy Policy explains how we collect, use, and protect the personal information of visitors to our website (saharavia.com) and travelers who book or inquire about our tours.

2. Information we collect

Information you provide directly

When you fill out a contact or booking inquiry form on our site, we collect:

• Full name
• Email address
• Phone number / WhatsApp number
• Group size
• Preferred travel dates
• Tour or package selection
• Any additional details you include in your message

If you message us directly via WhatsApp, we receive whatever information is visible in your WhatsApp profile (typically your name, phone number, and profile photo) in addition to the content of your messages.

Information collected automatically

When you browse our website, certain information is collected automatically through cookies and similar technologies, including:

• IP address and approximate location
• Browser type and device information
• Pages visited, time spent on the site, and referring website
• General usage patterns collected via Google Analytics / Google Tag Manager

3. How we use your information

We use the information we collect to:

• Respond to your inquiries and provide tour quotes
• Process and manage your tour bookings
• Communicate with you before, during, and after your trip
• Improve our website and the tours we offer
• Understand how visitors use our website (via analytics)
• Comply with legal obligations

We do not sell your personal information to third parties.

4. Legal basis for processing (EU/UK visitors)

If you are located in the European Economic Area or the United Kingdom, we process your personal data on the following legal grounds:

• Consent: when you voluntarily submit a contact form or message us.
• Contract: when processing is necessary to arrange and deliver a tour you’ve booked.
• Legitimate interests: for website analytics and improving our services, balanced against your rights and interests.
• Legal obligation: where required by applicable law.

5. Cookies and tracking

Our website uses cookies and similar tracking technologies to improve functionality and understand site usage. Cookies are small text files stored on your device.

We use:

• Essential cookies: required for the website to function properly.
• Analytics cookies: Google Analytics / Google Tag Manager, to understand how visitors use our site.
• Caching cookies: used by our hosting/performance tools (LiteSpeed Cache) to speed up page loading; these do not track you personally.

You can control or disable cookies through your browser settings. Disabling cookies may affect the functionality of some parts of our website.

6. Third-party services

We use the following third-party services, each of which has its own privacy policy governing how they handle data:

• Google Analytics / Google Tag Manager: website traffic and usage analytics. Google’s Privacy Policy
• FormSubmit: our contact forms are processed via FormSubmit.co, a third-party form-to-email service. Form submissions are forwarded directly to our email inbox.
• WhatsApp (Meta): if you contact us via WhatsApp, your communications are subject to WhatsApp’s Privacy Policy.
• Google Maps: our contact page may embed a Google Map to show our location, subject to Google’s privacy practices.

7. Sharing and disclosure

We do not sell or rent your personal information. We may share your information with:

• Local guides, drivers, hotels, and desert camps directly involved in fulfilling your booked tour
• Service providers who help us operate our website and business (e.g. hosting, analytics, email)
• Authorities, if required by law or to protect our legal rights

8. International data transfers

Because we are based in Morocco and use services such as Google Analytics that may process data outside your home country, your personal information may be transferred to and processed in countries other than your own, including Morocco and the United States. Where required, we rely on appropriate safeguards for such transfers.

9. Data retention

We retain personal information for as long as necessary to respond to your inquiry, fulfill a booked tour, and comply with legal, accounting, or reporting obligations.

10. Your rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Correct inaccurate or incomplete data
• Request deletion of your data
• Restrict or object to how we process your data
• Request a copy of your data in a portable format
• Withdraw consent at any time, where processing is based on consent

To exercise any of these rights, contact us using the details in the Contact Us section below. If you are located in the EU/UK, you also have the right to lodge a complaint with your local data protection authority.

11. Children’s privacy

Our website and services are not directed at children under 16. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us so we can delete it.

12. Security

We take reasonable technical and organizational measures to protect your personal information against unauthorized access, loss, or misuse. However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

13. Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for legal reasons. The “Last updated” date at the top of this page indicates when it was last revised. We encourage you to review this page periodically.

14. Contact us

If you have questions about this Privacy Policy or how we handle your personal information, contact us at:

Email: saharaviatravel@gmail.com
WhatsApp: +212 6 01 35 38 65
Address: Errachidia, Morocco